Business Planning
Change is done by people, not to people
These tools and resources are designed to support a conversation within your organisation – your leadership team, whole staff team, board team – that will draw out learning and insight to shape and develop your business plan in times of change.
We know that change is done by people, not to people, so we believe these tools are most useful when you engage with your teams and stakeholders to ensure that you have a collective understanding of where you need to go, and how you’re going to get there.
How to guide
We have complied this short ‘how to guide’ to support you in navigating and getting the most out of this suite of tools
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Exercises and Tasks
A suite of tools to explore to support your business planning
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Download PDF
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Workshop Videos
A range of videos to watch on the theme of business planning
How to create a business plan for our times Richard Watts
Change Management Richard Watts
Reshaping our working practice Richard Watts, Michele Taylor, Hannah Corneck, Jeanie Scott, Becky Chapman
Specialists on Change Management
Amy Dalton-Hardy
Consultant
Amy Dalton-Hardy
Consultant
Azieb Pool
Director of Creative Ambition
Azieb Pool
Director of Creative Ambition
Hi there, I’m Azieb, I’m a senior creative leader, arts strategist and writer, passionate about the power of culture to connect people, unlock hidden stories, and spark radical change. From 2019–2025, I led the Bernie Grant Arts Centre in Tottenham, north London, helping it become a nationally recognised home for bold, Black-led creativity. During that time, I secured Arts Council England National Portfolio status for the first time in BGAC’s history, founded the Tottenham Literature Festival and BGAC Windrush Festival, rebuilt relationships with the Local Authority, and built exciting partnerships with brilliant organisations like Talawa, Dance Umbrella, LIFT, Greater London Authority, National Youth Theatre, Punchdrunk, and major funders including Paul Hamlyn Foundation, Freelands Foundation and Barings Foundation.
Before BGAC, I was Senior Programmer at Southbank Centre, London, where I led Africa Utopia, an annual festival highlighting African and diaspora arts and ideas. I also played a key role in growing and expanding the Women of the World festival (WOW), including internationally to Somaliland, Nigeria, and Baltimore, USA. I’ve also been a trustee of LIFT, an Artistic Advisor to Manchester International Festival, a patron of the SI Leeds Prize, and a member of the Mayor of London’s Black Cultural Events Advisory Group.
I began my career as a journalist, writing for The Guardian for over a decade and contributing to The Times, Stylist, and Vogue UK. I’m also the editor of Fashion Cities Africa and the author of My Fathers’ Daughter — reprinted in 2022 as part of Bernardine Evaristo and Penguin’s Black Britain Writing Back series. I believe that for work to be truly ambitious, it must be inclusive and collaborative. My specialist areas are; creative ambition, vision, artistic strategy, artistic development, racial and gender equity within the arts and embedding diverse practices. I’m also a Hamilton superfan, but we’ll get into that another time.
Lily Einhorn
Consultant
Lily Einhorn
Consultant
Lilli Geisendorfer
Consultant and Facilitator
Lilli Geisendorfer
Consultant and Facilitator
Lilli is an independent consultant and facilitator, working at the intersections of culture, climate and change. She is currently p/t Director of Theatre Green Book, supporting the performing arts sector to transition to net zero, and works with a wide range of cultural and creative organisations and programmes towards a transformative future.
Lilli has extensive experience of developing strategic plans and programmes to support arts and culture to become more inclusive and equitable. She enjoys designing and facilitating sessions that help people find the right ways forward for themselves, and specialises in empowering teams to develop new ideas, have difficult conversations and support each other.
She is passionate about improving the quality of policy making across arts and culture, and developing policy to support transition to circular economies, green jobs and a sustainable future. She’s obsessed with approaches to decision making, and loves to share the secret power of using random selection to revolutionise selection processes, or bring everyone along through consensus decision making.
Current/recent work includes projects with British Fashion Council, Creative UK, West Midlands Combined Authority, and Paul Hamlyn Foundation.
Before going freelance in summer 2024, Lilli was Deputy Director of the Creative Policy and Evidence Centre (PEC), where she delivered the first four State of the Nations reports, and Director of Jerwood Arts for five years, channelling £10 million of funding to over 1000 early-career artists from all art forms across the UK, as well as designing and delivering leadership programmes such as the Weston Jerwood Creative Bursaries.
She started her career in think tanks, before co-founding HighTide and becoming a theatre producer, including for the Almeida Theatre, and working for Arts Council England.
She is Co-Chair of Fuel Theatre, a Trustee of Projekt Europa and a mentor with Arts Emergenc.