John Bernard is a Coventry based rapper/poet who uses his artistry to inspire, influence and invigorate his listeners with meaningful messages. His aim is to provoke positive change and steer his listeners towards realizing their potentials. Distinctive delivery, commanding voice, an intricate lyricist his content is authentically raw and potent.

As an artist who is committed to youth empowerment, he currently runs a social enterprise called B.A.C.E and also works with other city based youth organisations which engage young people from disadvantaged areas.